time

With the popularity of Ebook readers like Sony, Kindle and Nook, we might be seeing a shift in the magazine and newspaper market.

Warren Buffett the legendary investor who invests in Washington Post, famously u-turn and declared that this industry is going to die and I have to say he has a point.

The iPhone really change this with its 3.5 inch screen because at that size it can be a good e book reader. Even nowadays i read story books and pdf books using Good Reader on my iPod and i enjoyed it. If not i can read it off Safari which is not too shabby.

With the coming of iTablet and 5-10 inch mobile devices, the book and magazine publishers cannot ignore this segment.

Source says that Time and other publishers are looking at setting up a single web portal for downloading magazines from all different companies to any reader device as well as ordering print copies. The sources described it as like iTunes, but for magazines.

The venture is being driven by Time Inc and Time’s Executive VP John Squires. The companies in on the venture include Time Inc., Condé Nast and Hearst. Between those three they publish more than 50 magazines, such as The New Yorker,Vanity Fair, Vogue, Time, People, Sports Illustrated, Esquire and O, The Oprah Magazine.

The e-magazines will be designed to run on all possible platforms, including iPhones, Ebook Readers, PCs and tablets. No ebooks will be involved, just magazines. The report says the deal is not finalized since more publishers may be coming into the deal, but it could be announced within weeks the next few weeks.

The way i see it they have to offer it in PDF or a universal format. if no universal format is reached the success of this portal will eventually make this an  universal format.

What we will see:

  1. The transformation of publishing industry and the cost and revenue associated with it
  2. The standards war for Ebook and Emagazine format