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Barnes and Noble really sparked off this price war with the eBook Reader and Amazon and the rest are currently engaged in a race to the bottom Nash Equilibrium scenario.

I have stated that my value point where I will buy one of these readers is when it reaches SGD 150. That will be around USD 100.

I don’t really need 3G, although the Kindle at USD189 looks more value compare to a 50 dollar cheaper device. But think I will still get the WIFI only one.

From Engadget:

The new handheld — slated to be released on August 27th — is 21 percent smaller and 15 percent lighter than the previous model, has a 20 percent faster refresh rate on its E Ink (yep, still E Ink) screen, and will now come in two colors (graphite, like its big brother the DX, and the original white).

In addition to the color changes, there will be two radio configurations available: a $139 WiFi only version, and a $189 3G version (utilizing AT&T’s network, just like the last model). The screen will remain the same 6-inch size as the last two Kindles, though the company claims page turns are faster and contrast is improved. The internal storage on the device has been cranked to 4GB, and the battery life is now rated at a month with no wireless, and 10 days with wireless switched on.

The company also announced plans for a UK-localized version at £109 and £149, respectively, as well as a UK e-book store.

Along with the big changes, there have been minor tweaks as well — the keyboard and five-way controls have been streamlined and altered slightly. The rocker is now more compact and flush with the device, and the side buttons have been modified in length to emphasize the forward paddles, while the back buttons have been downsized. Software wise, there are some interesting new features, the most notable being the inclusion of an “experimental” Webkit-based browser.

So will you get one of these eBook Reader now?